About Dwight & Company

We help automation innovators win the US market.

The Boston based marketing and sales partner built exclusively for robotics and automation, by people who've worked inside the industry.

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What we Believe

What we Believe

A distinct view on sales & marketing for automation

01

Industry experience isn't a nice to have.

Go to market can't be successful if you don't understand the industry. We come from your world, not adjacent to it. We know the technology, the trade media, and the buyers.

02

Marketing built to drive revenue.

Founded by a sales leader, we build every campaign to open doors, fill pipeline, and close deals, with measurable growth you can see.

03

Generalist agencies slow you down.

No ramp up, no explaining the basics. We start from inside the industry on day one, with a network that already knows it.

04

The US market has its own rules.

We're a US based team that knows how American buyers evaluate automation, what earns attention here, and how the sales pipeline actually moves.

Our Story
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Paul Fleck

CEODataspeed

Dwight & Company specializes in helping their clients attract new customers in niche technical markets. They excel at understanding the needs of target buyers and equip their clients' sales teams with the tools they need to drive lead generation, including comprehensive event support, content creation, email marketing campaigns, social media strategy and best practices for the sales process.

Guy Courtin

Vice President of Industry and Global AlliancesTecsys Inc.

I have worked with Mandy since her time at Soft Robotics. Her deep sales and marketing expertise has been key in building mutually beneficial relationships. From driving commercial activities to her creative marketing strategy, I have always benefited from partnering with her. From start ups to more established organizations, her acumen and work ethic drives tangible results.

Chris Caldwell

Product ManagerYaskawa Motoman

Dwight & Company has extensive experience in robotics and automation and deeply understands the unique challenges of the industry. They are a valuable resource for automation companies looking to expand their sales and marketing efforts. Additionally, their established connections throughout the space ensure that they have a finger on the pulse of shifts and new developments across the industry.

Brent Barcey

General Manager and VP of Sales and MarketingDWFritz Automation

If you’re looking for a sales and marketing firm that thinks outside the box, you need to call Dwight & Company. Their team flips the script on traditional types of automation industry marketing that we’ve all seen done over the past 3 decades. Dwight & Co’s support has supercharged our lead generation and ensured that the organization stands out as a leader in robotics.

Anthony Leo

PresidentIPR Robotics

The Dwight & Co. Team was great to work with, extremely knowledgeable, and helped us develop the foundation of our marketing approach. They helped us with our website, SEO, content creation, and more. Without their help, it probably would’ve taken us 2 to 3 times as long to get to this point.

Adi Dalvi

VP of SalesOSARO

The Dwight & Co. team has become a true extension of our company. They partner closely with several stakeholders within OSARO including sales, operations, and our in-house Creative Director to develop effective social media strategy, lead generation campaigns, high-quality trade shows, and private events.

A blue manufacturing robot arm.

On the ground in the US

The US market speaks its own language. We're fluent.

Robotics and automation is a global industry, but the US is its own market with its own rules. How buyers evaluate technology, what earns attention at a trade show, which media carry weight, and how a deal moves from first touch to close. None of it translates automatically from another region.

That fluency comes from being in the middle of it. We work from Boston, one of the densest robotics hubs in the country, in the same ecosystem as your buyers. We know the trade shows that carry weight, the media that shape opinion, and how American buyers make decisions.

Mandy talking to a guest sitting at a table with Modern Materials Handling magazines.
The MHI logo at the MHI Annual Conference
Mandy in a conversation with guests on Dwight & Co's podcast, ROS Goss.
Crowded convention center hall with large hanging banners with the Automate logo.
Entering the US market

Break in without the guesswork.

We position you for American buyers from day one: the language, the channels, the buying behavior, so there's no cultural translation lag.

Already in the US

A partner who speaks your language.

Work with people who already know your market cold. No ramp-up, just a team that gets your buyers, your competitors, and your moment.

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A professional portrait of Mandy Dwight.

The founder

Built by an industry insider.

15+ years in robotics & automation

Mandy founded Dwight & Company in 2023 after more than fifteen years inside robotics startups, automation providers, and advanced manufacturing, including her years at Soft Robotics, where she led commercial and go-to-market efforts.

She's a trusted partner to CEOs and commercial leaders, blending go-to-market execution with deep industry insight to help clients stand out in a crowded automation landscape. She also hosts ROS Goss, Dwight & Company's podcast on the business of building an automation company.

"I've worked with Mandy since her time at Soft Robotics. Her deep sales and marketing expertise drives tangible results, from startups to established organizations." Guy Courtin, VP, Tecsys

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A small, senior team

Insider expertise, measurable results.

Every engagement is led by senior people, starting with founder Mandy. Around that core is a vetted network of specialists in strategy, writing, design, and video, all fluent in robotics and automation, brought in as each engagement calls for them.

You always work with people who know the industry, and the team scales to the work without the bloat of a big agency.

Sales & Pipeline Growth

Strategy, content, and coaching to accelerate your sales process and move real pipeline.

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Brand Marketing & Strategy

Brand development, campaign planning, and positioning that cuts through a crowded market.

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Search, Social & Thought Leadership

Content and storytelling that captures attention and drives qualified leads.

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18

Fortune 500 prospects booked at one trade show

4X

pipeline growth through sales coaching

$1.8M

first enterprise deal closed out of stealth

56 days

first contact to close via organic LinkedIn

Read Insights

Meet us in person.

We spend a lot of the year on the show floor. Come find us at an upcoming event.

Meet us in person at

Pack Expo International

Chicago, IL

Oct 18

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Oct 21, 2026

CES

Las Vegas, NV

Jan 6

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Jan 9, 2027

A3 Business Forum

Orlando, FL

Jan 18

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Jan 20, 2027

Manifest

Las Vegas, NV

Feb 8

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Feb 10, 2027

ProMat

Chicago, IL

Apr 19

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Apr 21, 2027

Past Events

MHI 2026 Annual Conference

Palm Springs, CA

Sep 27

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Sep 30, 2026

Automate 2026

Chicago, IL

Jun 22

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Jun 25, 2026

Robotics Summit & Expo

Boston, MA

May 27

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May 28, 2026

Contact Us

Ready to build a stronger presence in the US market?

Start with a one-time Marketing Strategy Report, or reach out to discuss a full engagement.

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